WHOOP’s new wearables: Revolutionizing health tracking with advanced features

WHOOP, the Boston-based health and wearables brand, has once again set the bar for fitness technology with the launch of its next-generation devices: the WHOOP 5.0 & WHOOP MG. These new wearables not only offer the same in-depth fitness tracking WHOOP users have come to expect, but they also introduce a suite of new health-focused features aimed at providing more comprehensive insights into users’ overall well-being.

From heart screening with ECG to advanced blood pressure insights, WHOOP’s latest innovations are designed to empower users to take control of their health in ways never before possible with consumer-grade wearables.

Sleek, compact design with improved battery life

One of the most significant upgrades to both newly released wearables is their design. These new devices are 7% smaller than the previous generation, making them more comfortable to wear and better suited for all-day use.

Despite the reduction in size, WHOOP has managed to improve the battery performance dramatically. The new devices offer over 14 days of battery life on a single charge, which is a substantial increase compared to previous models. Additionally, WHOOP has introduced a wireless charging pack that can extend battery life by an additional 30 days, ensuring users spend less time charging and more time tracking their health.

Enhanced comfort and all-day wearability define both new devices, with the WHOOP MG featuring a premium Italian leather band for added style. The WHOOP 5.0 also delivers a sleek, comfortable fit suitable for continuous use.

Enhanced health monitoring features

ECG and heart screening for a clinical touch: A standout feature of the WHOOP MG is its built-in, FDA-cleared ECG, enabling users to perform on-demand heart scans and receive real-time alerts for issues like atrial fibrillation or irregular rhythms. This clinical-grade heart monitoring sets it apart from most consumer wearables, reinforcing its role as a comprehensive health device rather than just a fitness tracker.

This feature, alongside the WHOOP 5.0’s advanced sensors for tracking heart rate variability, makes the wearables more than just fitness devices—they act as comprehensive health monitors. By offering immediate feedback on heart health, users can detect potential issues early, allowing for better proactive health management.

Blood pressure insights and other vital health metrics: WHOOP is also introducing a patent-pending Blood Pressure Insights feature, which provides daily estimates of systolic and diastolic pressure.

While not a substitute for traditional blood pressure cuffs, this feature offers valuable insights into how your blood pressure interacts with other factors such as stress, recovery, and sleep patterns. It adds an extra layer of context to WHOOP’s existing data on recovery and performance, helping users get a more holistic understanding of their health.

Furthermore, WHOOP has expanded its health features with the introduction of “WHOOP Age.” This unique metric provides users with an estimate of their “biological age,” determined by analyzing nine key physiological markers. This tool helps users understand how well their body is aging, offering a long-term view of health, rather than just focusing on short-term performance metrics.

Advanced women’s health tracking

Hormonal insights for tailored performance data: The new Hormonal Insights tool tracks menstrual cycles, pregnancy, and perimenopause to show how hormonal changes affect recovery and performance. It provides real-time data to support personalized health decisions. As part of a wider push for inclusivity, this feature reflects a broader goal to create a more comprehensive platform that supports diverse health needs across all life stages.

Sleep tracking and performance insights: WHOOP has always been a leader in fitness wearables, thanks to its ability to monitor sleep, recovery, and physical strain. The latest version of WHOOP devices takes this to the next level with the new Sleep Performance score. This metric offers more accurate tracking of sleep quality, which is essential for optimal recovery. By analyzing sleep data in greater detail, WHOOP helps users identify patterns and make adjustments to their sleep habits, resulting in better overall health outcomes.

Accurate tracking of sleep stages and disruptions supports mental clarity, physical performance, and emotional well-being.

Expanding the WHOOP ecosystem

The new Advanced Labs feature allows users to schedule blood tests through the app, offering personalized insights into cardiovascular, metabolic, hormonal, and immune health. This addition strengthens WHOOP’s health monitoring, providing users with a more detailed understanding of their overall well-being.

Part of a broader strategy to become a central hub for personal health management, Advanced Labs combines wearable technology with lab-based testing to deliver a comprehensive health solution.

WHOOP body

WHOOP is also expanding its product offerings beyond the traditional wearable devices with the launch of WHOOP Body, an athleisure line designed for comfort and performance. This new line includes clothing that complements the wearables and is designed to enhance the WHOOP experience.

The move into athleisure is a natural progression for WHOOP, as it aligns with the company’s goal of becoming an all-encompassing health platform.

Pricing and membership options

To access the full capabilities of these new wearables, users must join one of WHOOP’s paid membership programs. The memberships are as follows: WHOOP One, priced at $199, WHOOP Peak at $239, and WHOOP Life at $359. These memberships grant access to the full range of features, including advanced health tracking metrics, sleep and recovery analysis, and the upcoming Advanced Labs service.

While WHOOP devices are priced similarly to premium smartwatches from brands like Google and Samsung, they offer a specialized focus on health and fitness, making them particularly popular among athletes. WHOOP has also attracted celebrity investors, including football star Cristiano Ronaldo, further boosting its visibility and reputation in the sports and fitness world.

WHOOP’s vision for the future of Health

Will Ahmed, CEO and founder of WHOOP, called the launch a new era for the company, emphasizing its goal of building a health platform that empowers members to take control of their well-being. WHOOP is moving beyond wearable tech to position itself as a comprehensive health solution.

With features like advanced ECG, blood pressure monitoring, and in-depth insights into sleep and recovery, the WHOOP MG and WHOOP 5.0 offer more than just fitness tracking. These devices are set to revolutionize wearable health tech.

The addition of Advanced Labs further strengthens WHOOP’s mission, integrating lab testing for personalized health insights and offering a holistic approach to managing health. This evolution marks WHOOP as a leader in the future of wearable technology.